5 Trends and Tips to Improve Your Seasonal Campaigns
The holiday shopping season provides marketers with an excellent opportunity to raise brand awareness, generate leads, and enhance revenue. The holiday shopping period, known as ‘the Golden Quarter’, generally begins with Black Friday and ends with post-Christmas deals. With so many excellent AI tools at our disposal, ecommerce firms have more options than ever to attract new clients and reconnect with old ones, especially as people become more cost-conscious in an uncertain economic situation. Furthermore, according to the ‘ The Future of Retail’ survey, 89% of American consumers believe that browsing for deals, discounts, or promotions online is beneficial, and 75% enjoy it. To help you make the most of this golden season, check out some of our insider tips and tactics. Create wish lists: Many people create lists to aid them with their seasonal buying. It’s human nature to feel a flush of gratification when an item is crossed off. According to Google’s Global ...